NORTH STAR CONVERSIONS

Nikki came to me with a vision of shifting her business from solely developing websites to wanting to HELP people/business owners be successful by fixing the leaks and the low conversion rates on their website. For the rebrand, we started from the ground up with her background and story. Before Nikki dove into the “web world”, she worked as a park ranger. DING! DING! DING!! That was it. That is the angle. Park ranger turned web conversion specialist. THAT story is one of a kind. Distinctive. Original. Something people won’t forget. A story people want to ask about… “How did you go from a park ranger to where you are now??” It was one of the first questions I asked! Such a badass. One of Nikki’s favorite parts about that time in the parks service was the night sky full of stars. Thus the change of business name to NORTH STAR CONVERSIONS. The North Star is a steady, unchanging, guiding light that you can trust. Nikki is that North Star for her clients.