FOR BUSINESSES READY TO
CONVERT MORE THAN JUST CURIOSITY.

B.U.I.L.D. SYSTEM
BRAND PACKAGES

B.U.I.L.D. PROCESS

How We B.U.I.L.D. Your Showstoppin’ Brand Identity:
B : BRAND DISCOVERY+–
Before we ever touch design, we uncover the heart behind your business. Your story, your vision, your strengths, the way you serve people, and the perception you want attached to your name all matter here. This is where we stop building a “nice-looking brand” and start building something that actually reflects the value of your company.
U : UNCOVER DIRECTION+–
This is where we define the strategic direction behind your brand. Together, we shape the voice, positioning, and overall experience your audience should associate with your company so your business stands out with intention instead of trying to compete for attention.
I: IMPLEMENT DESIGN+–
This is where strategy starts becoming tangible. Every visual element is intentionally created to reflect the experience, trust, and professionalism your audience should feel when interacting with your business. Nothing is random, trendy for the sake of trends, or disconnected from the bigger picture.
L : LAUNCH ASSETS+–
Now your brand begins showing up cohesively across every platform and touchpoint. Your visuals, messaging, and assets are aligned in a way that creates consistency, builds trust faster, and gives your audience a seamless experience wherever they find you.
D: DELIVERY+–
You receive a complete brand system that’s organized, strategic, and designed to support growth long after launch day. No more piecing things together or second-guessing your direction. You leave with clarity, confidence, and a brand built to evolve with your business.

B.U.I.L.D. OUTCOME

What We’re Actually Building Together
B : BELONGING+–
Your audience no longer feels like they’re looking at “just another business.” They feel connected to your brand, your story, and the experience you create. The right people start seeing themselves in what you’ve built, and that emotional connection changes everything.
U : UNDERSTANDING+–
People quickly understand who you are, what you do, and why your business matters. Instead of confusing messaging or disconnected visuals, your brand communicates clarity that helps potential clients trust you faster and move forward with confidence.
I: IMPACT+–
Your business becomes memorable for the right reasons. Not because it’s louder than everyone else, but because it feels intentional, elevated, and aligned from the very first interaction.
L : LEGACY+–
You’re building a brand that supports the future of your business, not just the current version of it. One that continues creating recognition, trust, and authority as your company grows.
D: DIRECTION+–
You move forward with clarity in both your visuals and messaging. Instead of feeling scattered or unsure, your brand finally has a strategic direction that guides every future decision. This clarity creates momentum most businesses spend years trying to find.

Whether you are launching your business, maybe you’ve hit a plateau and need a revamp, or your branding just needs a quick polishing up, I have just the package for you. There is also an a la cart menu to completely customize your package to your needs.

LET’S GET GOIN’

Clarity

Not quite ready to dive into a full rebrand? Let’s take a look at what you currently have and fill in the missing gaps to make things a bit more consistent and cohesive.

Investment: Starts at $2,250

Stage 01: Onboarding | 3 days

Stage 02: Brand Audit | 2 days

Stage 03: Brand Identity Presentation | 5 days

Stage 04: Revisions & Amends—If needed | 5 days

Stage 05: Brand Guidelines & Off-boarding | 3 days

Total estimated project timeframe | Avg 3 Weeks

Depends on promptness of feedback

• Brand Audit

• Basic Discovery Questionnaire

• Basic Visual Identity Presentation

• Clean Up/Refine Existing Logo(s)

• Secondary and Icon Logo Design 

• Font Pairing

• Refined Brand Color Palette

• Basic Brand Guidelines Document

• Files (ai, eps, png, jpg & pdf)

FOUNDATION

If you aren’t really sure where to start or what ‘branding’ actually is, this package is a great jumping off point to make an impact right out of the gate.

Investment: Starts at $4,000

Stage 01: Onboarding | 3 days

Stage 02: Research & Creative Direction | 1 week

Stage 03: Brand Identity Presentation | 1 week

Stage 04: Revisions & Amends | If needed | 1 week

Stage 05: Brand Guidelines & Off-boarding | 1 week

Total estimated project timeframe | Avg 5 Weeks

Depends on promptness of feedback

• Basic Brand Discovery Questionnaire

• Creative Direction Presentation  | One Revision

• Visual Identity Presentation  | One Revision  

• Cohesive Logo Suite

• Font Pairings

• Brand Color Palette

• Basic Brand Guidelines Document

• Files (ai, eps, png, jpg & pdf)

• 1 Printed Collateral

authority

You have been in business for some years, but just aren’t attracting the ideal clients and customers, or maybe you have hit a plateau and realize something significant needs to change to scale and reach that target audience through messaging and visual identity.

Investment: Starts at $5,500

Stage 01: Onboarding | 1 week

Stage 02: Research & Creative Direction | 1 week

Stage 03: Brand Identity Presentation | 2 weeks

Stage 04: Revisions & Amends | If needed | 1 week

Stage 05: Build Out of Collateral with Strategy integrated | 1 week

Stage 06: Brand Guidelines & Off-boarding | 1 week

Total estimated project timeframe | Avg 8 Weeks

Depends on promptness of feedback

• In-Depth Brand Strategy Questionnaire

• Creative Direction Presentation  | Two Revisions

• Visual Identity Presentation  | Three Revisions

• Full Cohesive Logo Suite

• Font Pairings

• Brand Color Palette

• Patterns/Graphic Assets

• Final Brand Guidelines Document

• Files (ai, eps, png, jpg & pdf)

• 2 Printed Collateral

• Basic Social Package

ELITE

So you are really wanting to stand above your competition and connect with that HIGH-VALUE target audience? This package is for the ones that put their heart, soul, and drive into a business that they risked it all for. Ask yourself, what is being a leader in your industry worth to you?

Investment: Starts at $7,500

Stage 01: Onboarding | 1 week

Stage 02: Develop Strategy & Messaging | 1 week

Stage 03: Research & Creative Direction | 1 week

Stage 04: Brand Identity Presentation | 2 weeks

Stage 05: Revisions & Amends | If needed | 1-2 weeks

Stage 06: Build Out of Collateral with Strategy and Messaging integrated | 1-2 weeks

Stage 07: Brand Guidelines & Off-boarding | 1 week

Total estimated project timeframe | Avg 10 Weeks

Depends on promptness of feedback

• In-Depth Brand Strategy Questionnaire

• Brand Messaging Development 1-on-1 Workshop

• Creative Direction Presentation  | Two Revisions

• TWO Visual Identity Presentations  | Three Revisions

• Full Cohesive Logo Suite

• Font Pairings

• Brand Color Palette

• Patterns/Graphic Assets

• EXTENDED Brand Guidelines Document

• Files (ai, eps, png, jpg & pdf)

• 3 Printed Collateral

• Basic Social Package + Copy (as seen on add-ons)

• Developed Messaging and Brand Name Ideation

• 40% off Retainer model for 1 year

• Quarterly Brand Audit Check-In for one year

add-ons

If you decide you would like more collateral and assets than you initially anticipated, these can individually be added to the packages (at an additional cost or by substitution–depending on what deliverable is chosen). Or there is an option for a monthly retainer price if you decide you’d like additional services in the future.

There is also the option for a custom package if these four packages do not fit your needs.

Inquire About Rates

• Updated Website (must currently have website set up)

• Brand Strategy Development

• Brand Messaging 1-on-1 Workshop

• Brand Messaging Workshop + Developed Messaging

• Canva File Set Up

• Packaging Design

• Merch

• Signage

• Packaging Design

• Various Printed Collateral

• Social Media Package | BASIC

– 5 Story/Reel Templates

– 5 Post Templates

– 5 Highlight Icons

• 5 Social Messaging and Post Copy

• Social Media Content Library | SUPREME

CONTRACTED OUT, BUT I WILL CREATIVE DIRECT

– Web Development & Design

– Branded Video Content

– On-Site Photography/video

– Introduction/interview video

– Specialty editing (ex: social shorts)

– Motion Graphics

SOME COMMON QUESTIONS…

DO I REALLY NEED BRANDING? OR WILL A LOGO DO?+–
A logo is only one small piece of a brand. Without clarity behind it, a logo is just a symbol. Branding is what helps people understand what your business does, who it’s for, and why they should trust you. When those pieces work together, your brand starts attracting the right clients naturally.
MY BUSINESS IS ALREADY ESTABLISHED, IS IT TOO LATE TO INVEST IN BRANDING?+–
Not at all. Many of my clients come to me once their business starts growing and they realize their current branding no longer represents the level they’re operating at. Refining your brand at the right stage can unlock the next level of growth.
WHAT IF I DON’T KNOW EXACTLY WHAT I WANT MY BRAND TO LOOK LIKE?+–
That’s completely normal. In fact, most clients start the process feeling that way. My process is designed to uncover your vision and translate it into a brand that feels right for your business and your audience.
HOW INVOLVED WILL I BE IN THE PROCESS?+–
Very involved in the right moments. I guide the strategy and design, but your insights and perspective are what shape the brand. The process is collaborative, structured, and designed to make decisions clear and confident.
WHAT WILL I WALK AWAY WITH AT THE END?+–
You’ll walk away with a complete brand identity that feels cohesive, professional, and aligned with your business. More importantly, you’ll walk away with clarity — the kind that makes marketing, selling, and showing up for your business much easier.